Prana

Our mission it to promote wholesome living through good nourishment. Our guiding values are the following : we dare to be visionaries, we authentically care, we collaborate in harmony and we thrive in achieving our best. Our vision is to be a renowned organic food brand that inspires and makes a difference by being a triple bottom line leader, a culturally progressive organization, value chain expert, and a voice of positive change. Our story began in 2005, when two travelers, Alon Farber and Marie-Josée Richer, returned to Quebec after meeting in India. Antsy to share their love of food and passion for healthy nutrition, they started out roasting nuts and selling their tasty treats through word-of-mouth and farmer’s markets. Their goal was to offer an organic option of products that were only available at conventional. At the time, organic-certified products were relatively unpopular and hard to find. But they recognized the importance to eat healthy while respecting the natural cycles of the earth and the ecosystems.

We choose sustainable options when possible (e.g: we well Spanish almonds instead of Californian since they grow solely on rainfall instead of artificial irrigation).